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UM Brand Guidelines

Welcome to the University of Montana’s brand guidelines, which show how we share our core values in a consistent manner through visual representation in printed material and online.

Brand Guidelines

The intent of this manual is to encourage visual consistency in the use of the University of Montana's name, not to make every publication look exactly the same. The guidelines apply to print, electronic and Web communications. Consistent and repetitive use of the visual images will unify and strengthen the University’s identity and image.

Units involved in outreach funded through the University and not legally autonomous must follow these guidelines. Sometimes situations may arise that aren’t covered in these guidelines. You can direct questions to UM Assistant Vice President of Marketing Mario Schulzke at 406-243-2323 or Printing & Graphic Services at 406-243-2711.