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Internet Marketing for Local Business

Just having a website is not enough to succeed in business. This course will provide concrete action steps you can take right away to boost traffic to your website and convert visitors into paying customers.

Website -> SEO -> Profit

Date: Mondays
Sept 16 - Oct 7
Time: 3:00 - 5:00pm
Location: University of Montana campus
James E. Todd Building
Hours of Instruction: 8
Course Fee: $240
Registration: CLOSED
Course Policies

Prerequisites

  • The business should already have a website established
  • Course participants should have 2 or more years computer experience

Course Description:

Take an in-depth look at the various factors needed to compete in the world of online marketing.  You will learn keyword search techniques, how to make your website rise to top in a Google search, and how to create and manage Facebook and Twitter accounts. 

Topics will include:

  • Search Engine Optimization
  • Online Advertising
  • Social Media Marketing
  • Web Analytics
  • Other internet-based marketing tools.


Andy Commons, Internet Marketing for Local Business instructorAbout the Instructor: Andy Commons

Andy Commons has been a website designer since 1995 and has worked in online marketing for as long as online marketing has been in existence.  He has worked for large leading-edge software companies such as Aldus and Adobe as well as small Internet Startups.  Since moving to Missoula, Andy has worked as the Internet Marketing Manager for Spiker Communications, and currently owns and operates his own business, Andy Commons - Internet Marketing LLC, where he works one on one with clients to improve their web presence.

  • School of Extended & Lifelong Learning
  • The University of Montana
  • 32 Campus Drive
  • Missoula, MT  59812
  • Phone: (406) 243-2900
  • Fax: (406) 243-2047
  • Email: sell@umontana.edu