UM BRIDGES faculty awarded nearly $1 million for multidisciplinary restoration project
Two UM faculty members were recently awarded a $999,942 grant from the National Fish and Wildlife Foundation for a project that will use social science and marketing tools to improve water quality in the Chesapeake Bay watershed, the largest on the Atlantic Coast.
UM BRIDGES faculty member Alex Metcalf of the W.A. Franke College of Forestry & Conservation, collaborates with Justin Angle from the College of Business to apply social science and marketing concepts to inspire water-quality conservation behaviors on agricultural lands in the watershed.
Montana Public Radio: UM Researchers Get $1 Million Grant to Improve Chesapeake Bay Water Quality.