RESEARCH EMPOWERING RURAL ENTREPRENEURS
At the REAL Co-Lab, we empower rural entrepreneurs by researching the challenges they face and opportunities for growth. We focus on closing knowledge gaps in access to capital, education, and networks through studies and case analyses. By sharing insights, showcasing role models, and informing policy, we aim to drive economic impact and support thriving rural communities nationwide.
Thriving Rural Communities Research
REAL Co-Lab is on a mission to investigate thriving rural communities across the United States. Our hope is to highlight key economic, business, and entrepreneurial factors that can assist rural communities and state policymakers to support thriving communities. Over time, we hope to observe multiple communities in order to identify common factors that can be used as benchmarks by community and state policymakers.
Our first project is underway in Meagher County, Montana and will conclude in Summer 2026.
Dive In:
Ongoing Research - White Sulphur Springs
Opportunity
The Rural Entrepreneurship and Leadership Co-Lab (REAL Co-Lab) will conduct pioneering research project in White Sulphur Springs, Montana:
- The Challenge: Rural businesses are vital to local economies, but reliable data is lacking which limits policymakers, financiers, and development agencies in fostering rural economic growth.
- The Solution: White Sulphur Springs rural economic research project will study this thriving, Montana, rural community to uncover common factors behind their success and broader community impact. This project will be our initial pilot community in the study which we hope to execute across the country.
Approach
Over one year, researchers Dr. Jennifer Isern (formerly of the World Bank) and Dr. Banu Ozkaznac-Pan (Brown University Venture Inclusion Lab) with community stakeholders will explore economic metrics, the characteristics of founders, and the ripple effects these businesses have on the local community.
Inform & Broader Impact
Findings will be published in a report and digital case studies, showcasing successful rural entrepreneurs and their economic impact. This project in White Sulphur Springs will guide similar studies nationwide, helping REAL Co-Lab create a framework to empower rural entrepreneurs and ensure their contributions are recognized and supported.
Project Progress to Date (Fall 2024-Winter 2024)
- Conducted a business tour highlighting businesses in the community
- Launch Party: brought together statewide stakeholders build momentum around this initiative, including sponsors like Goldman Sachs, Wells Fargo, and community lenders.
- Raised awareness, but also raised $10,000 in funding toward the $27,000 cost.